STRATEGY
SWASH strategy is primarily driven by Growth. Company is expanding in National and International market by growing the core: doing more of what we are good at and combining it with developing Industries like Logistics & e-commerce in India.
SWASH aims to provide high quality product utilizing its 80+ years of experience. Customer trust and satisfaction is important to maintain the growing client portfolio. Multiple quality checks and testing cycles are designed to ensure premium & quality essential for critical applications.
SWASH business model provides competitive leverage by following Low Cost Strategy and Value Engineered Quality Benchmarking. Competitive Strategy involves winning market share by appealing to cost-conscious or price-sensitive customers. This is achieved by having the lowest prices in the target market segment; or at least the lowest price to value ratio.